Lifelong Learning is gaining momentum

At the end of 2025, the Lahko.si team reviewed the year’s activities and results. The conclusion was clear: the lifelong learning movement continues to gain momentum across the population. The past year was marked by intensive collaboration, in-depth research into the target group of young adults, engaging events across Slovenia, content creation and a strong media presence. We reached more than 85% of adults in Slovenia and significantly increased the visibility of both the project and lifelong learning.

Excellent cooperation with 12 regional coordinators for lifelong learning helped to strengthen a robust network of learning and knowledge advocates. We engaged the public through online channels, social media and newsletters.

Lahko.si across all media

Television advertisements in 15- and 30-second formats were broadcast on national, commercial and niche channels. The radio campaign ran on the most-listened-to stations, with a substantial share during peak listening times. Online, we maintained a strong presence through video advertisements, banners and PR articles on Slovenia’s leading web portals. The reach of the content was remarkable and exceeded expectations.

Read more in the SIAE newsletter here.